VODAFONE GHANA has embarked on a number of activities in the Tamale metropolis aimed at increasing employment opportunities for the youth in the area.
One of such activities is the “Stock and Win” promotional draw which the company inaugurated in the metropolis at the weekend to encourage the youth to venture into retailing of its products, among other things.
Briefing the media on the draw in Tamale, the Trade Marketing Manager of Vodafone, Mr Ekow Blankson, indicated that the draw started three months ago and was targeted at recruiting about 150,000 retailers by the close of this year.
He said the company had decided to inaugurate the draw in the metropolis because it observed that a significant number of the youth in the area were into menial jobs such as the ‘kayayei’ business.
Mr Blankson said the initiative was to “increase employment among the youth, as well as train them in business management practices in order to grow their respective businesses”.
He announced that retailers of Vodafone products would now ride bicycles and take part in a draw which would enable them to win grand prizes such as motorbikes and a Mitsubishi L200 pickup in each region.
As part of the draw, Vodafone distributed bicycles, bag packs,T-shirts, base ball caps and other souvenirs of Vodafone to its retailers in the metropolis.
The draw was interlaced with dance performances by an ace dancer, Slim Busterr and his group. There were cultural performances as well by some cultural troupes in the metropolis.
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